The Creation of the shop “Bud N’ Mud” a Coffee/Flower Shop:
Every semester when I am teaching ‘Introduction to Business 101’ at Bergen Community College, I have my class create a major class project in which the whole class becomes part of an Executive team of a mythical company. This way the class benefits from getting to know one another and starting to form their connections with each other both professionally and as a student body. As a commuter campus, you don’t get to know each other too well.
In the past we created Bergecco-Parc Consulting Inc., my main company that I have used for the last three semesters, Orion Malls Inc., a Mall design firm and Buscomonzefi.com, my tech company. Each was an example of how a business team needs to interact with one another and create their part of the business. It was a real chore last semester when the College shut down because of the COVID pandemic and we had to do finish both projects virtually.
The Bergecco-Parc Consulting Inc. logo from last semester
This semester because the classes were all virtual and stayed virtual, I had to create an individual project that each student could do and had to be consistent with the rest of the class. Inspired by a real life store, Remi Flower & Coffee in the Turtle Bay section of Manhattan, at 906 Second Avenue, I created the a similar store, “Bud N’ Mud”. “Bud” coming from the part of the flower that blooms and “Mud” which is slang for coffee.
One of my student’s “Bud N’Mud” logos
From here as we covered Chapter by Chapter of the textbook “Understanding Business” by Nickels and McHugh covering such subjects as job creation, small business creation, customer service, hiring and job descriptions, store design and flow, ad creations and promotions and Mission Statements for a firm. I also got the students to think less as students and more as new entrepreneurs. I wanted this project to be a stepping stone in creating a new business which many of them put as one of their goals in class.
Another great “Bud N’ Mud” logo created my one of my students
First I assigned the project. I had just finished walking the Turtle Bay neighborhood for my blog project, “MywalkinManhattan.com” and passed Remi Flower & Coffee when I was walking around the neighborhood.
I thought what a clever idea it was to combine the two totally different products and thought that the students would come up with some interesting ideas if I let their creativity run wild. It was to be an interesting semester in watch the project unfold.
So chapter by chapter we built the store from ground up. First I had each student create a logo for their store, then we moved on to the menu of the items that they each wanted to carry in their store, then we moved to store design and layout, where they had to show me how the flowers were going to combine with the food and beverages.
Their menu’s got very creative with various beverage and pastry options
We moved next on creating a Mission Statement for their store. I asked them what their business was all about and who did they want to be in the community. I had them then create a job description to hire employees as their business grew and the last thing I had them do was design an ad for a Bundling idea to promote sales in their store (Bundling is a business concept when you promote various items with one price like a two for one or a combination meal).
The store designs got very creative
The ideas flowed out of these students as if they were currently running the business and I saw many different approaches on how to run a business. When I wrapped the project up at the end of the semester, I heard from all the students on what they learned from the project and how they felt about the business they created.
What I enjoyed was that many of them thought they were really running the business as we were creating it and how much they took each part of the project personally especially when I questioned them on how they would do what they were doing and how it would make a profit. Some of them didn’t realize that you can do just what you want to do precariously. You had to have reasons and think it through. I saw a lot of students grow in this class without ever meeting them.
Some of the students even created flower menus
This was the interesting part, I felt like I was teaching blind. I had no idea who these students were or what they looked like because when I offered the optional lecture twice a week so few students (especially many who needed it) did not take advantage of it. When they did, I never got to see what they looked like because they hid behind the computer. It did add an air of mystery to it but still I like to have that one on one with my students. This is something that COVID has robbed from most in the teaching profession.
One of my favorite “Bud N’ Mud” logos
Still the project was a complete success for the class in general and I saw quite a few students really put their all into their work. They really did run their own business for three months. This is what makes being a CEO & an Consultant fun as a Professor. You get to live out your own dreams while watching others do the same. I credit my Fall Semester students with their creative and ingenuity of the above work.
In keeping with a long time tradition of the Hasbrouck Heights Fire Department and in the era of COVID, we decided to run our Annual “Santa Around Town”. This has been held every Sunday before Christmas for over twenty years. It is one of the biggest outreaches to the town of goodwill that the Department holds each year.
The event started much earlier than in previous years and we gathered for breakfast and set up at 9:00am and started the event at 10:00am. This was a much bigger ride that in previous rides as for years before when we stopped in about twenty locations all over town, handing out candy canes and Santa greeting people.
The members of the Hasbrouck Heights Fire Department at “Santa Around Town”
Because of COVID, we decided to take Santa on a longer trip to every street in Hasbrouck Heights, up and down roads and avenues, greeting families from their doorways and front yards, watching excited children jump up and down. So many families greeted us on their front porches, at the front doors and windows. They were in their yards waving and cheering us. So many children were so happy to see Santa as were their parents. This really was the year that we all needed to believe in Santa.
We passed houses that were decorated to the extreme with residents trying to add normalcy into their lives and Christmas cheer to their families. It really was a pleasure to pass all this holiday excitement.
The Circle in Hasbrouck Heights, NJ at Christmas
I know that a lot of people are struggling right now but if we brought a little Christmas cheer to them and their families than we accomplished our role as fire fighters. Our goal is to help and assist our communities and if spreading a little Christmas cheer is as important as putting out a house fire or saving a life (which we have done a lot lately) than we accomplished our goal.
This is why I love being a fireman.
Firefighter Justin Watrel decorating Engine One at the Hasbrouck Heights Fire Department 2015
Someone sent this to me via the Internet and I want to credit author Shawna Hickling for this wonderful poem (someone just sent me her name via the Internet when asked by another blogger) and I wanted to share it with all of your readers and bloggers all over the world as it was shared to me a week ago. I think this describes all of us:
“Twas a few weeks before Christmas 2020” by Shawna Hickling
*Thank you Ms. Hickling for sharing this with all of us bloggers all over the world. We appreciate it!
Twas a few weeks before Christmas
And all through the town,
People wore masks,
That covered their frowns
The frown had begun
Way back in the Spring,
When a global pandemic,
Changed everything
They called it corona
But unlike the beer,
It didn’t bring good times,
It didn’t bring cheer.
Contagious and deadly,
This virus spread fast,
Like a wildfire that starts
When fueled by gas.
Airplanes were grounded,
Travel was banned,
Borders were closed
Across air, sea and land.
As the world entered lockdown
To flatten the curve,
The economy halted,
And folks lost their verve.
From March to July
We rose the first wave,
People stayed home,
They tried to behave.
When summer emerged
The lockdown was lifted,
But away from caution,
Many folks drifted.
Now it’s December
And cases are spiking,
Wave two has arrived,
Much to our disliking.
Frontline workers,
Doctors and nurses,
Try to save people,
From riding in hearses.
It’s true that this year
Has had sadness a plenty,
We’ll never forget
This year 2020.
And just ’round the corner’
the holiday season,
But why be merry?
Is there even one reason?
To decorate the house
And put up the tree,
When no one will see it,
No-one but me.
But outside my window
The snow gently falls,
And I think to myself,
Let’s deck the halls!
So, I gather the ribbon,
The garland and bows,
As I play those old carols,
My happiness grows.
Christmas ain’t cancelled
And neither is hope.
If we lean on each other,
I know we can cope.
Author: Shawna Hickling
*I was sent this from another blogger and I want to give Ms. Hickling full credit for her work. Another blogger found her name for me and we all wanted to say ‘thank you’ for cheering us up! Bloggers all over the world want to thank this author for sharing this with us as a group of bloggers shared this with me. It really brings out the spirit of the holiday.
To all my fellow bloggers, have a good holiday and let’s hope for a better and safer New Year!
This whole situation let’s all know to appreciate what we have in life.
I continued my visit to Kips Bay on a unusually warm but a mix of clouds and sun afternoon. I sometimes can’t tell whether is will rain or not. The walking of the Avenues in Kips Bay was not as extensive as other neighborhoods that I have visited before. Since I had already all of Lexington Avenue and FDR Drive and parts of First Avenue, all I had to cover on this trip was Third, Second and parts of First Avenue that I had not visited before.
FDR Drive in this part of the neighborhood is bounded by impassible sidewalks and closed off roadways by the schools and hospitals. You are pretty much visiting dead end streets with loads of security protecting them. These guys travel in packs and with COVID spreading around New York City there is a reason why they are there. They have to control the number of ambulances that are coming into the Bellevue Hospital complex.
Still there are lots to see and do on all the Avenues and you have to walk them slowly to appreciate the life that is coming back not just to the neighborhood but to the City was well. I am seeing more people on the streets as people are venturing out of their homes, masks and all and returning to work. With so many hospitals and colleges in the neighborhood, street traffic has increased since I started walking around Kips Bay in October.
Walking the Avenues, I have seen how the neighborhood continues to change as the smaller low rise buildings are being replaced in the northern section of the neighborhood as the hospitals and colleges expand. To the west of the neighborhood, the expansion of Midtown is changing the buildings on the border of Kips Bay resembling more the commercial districts of Uptown. Still there is a lot of charm in the small businesses that populate this neighborhood and there are many small ‘gems’ that stand out.
I started on Lexington Avenue first and then walked my way north and south along the avenues as I headed towards the East River again. It is nice to see people on the sidewalks again and dining in restaurants still enjoying the last bits of warm weather.
When walking the borders of the neighborhood, I got caught up in the sites and smells of “Little India/Curry Hill” between East 29th and 26th Streets around Kalustyan’s at 123 Lexington Avenue and decided to explore it further.
The store is such an exciting place for the senses with products of different smells and complexities. I enjoyed picking up the various bags on the shelves and trying to figure out what they were before I looked at the labels. After two years at culinary school, it was lesson in new spices for me.
The racks of spices have the most amazing aroma
Bring around all those spices and interesting frozen foods again made me hungry for Indian food. So across the street I tried Lahori Kabab at 106 Lexington Avenue, a small take out place that had a few tables your could sit down (socially distanced of course).
They have the most reasonable food and a very diverse menu. I just wanted a snack so I had a Chicken Samosa ($2.00) that was so spicy that it cleared my sinus out and a Allo Tiki, which is a type of potato cake with a yogurt sauce that had a nice pinch to it. Everything on the menu is under $10.00 and attracts a very interesting crowd of customers.
After that nice little snack, I walked back down Lexington Avenue to East 23rd Street and proceeded east to Third Avenue. This is where you see the transitions in the neighborhood. Most of the buildings between East 23rd to East 30th is still dominated by smaller buildings with a lot of independent businesses. As you pass East 30th Street, the high rises are dominating and newer construction is changing the look of the the upper parts of Kips Bay.
As I headed north up Third Avenue, I needed something sweet after the spicy snack and found La Delice Pastry Shop at 372 Third Avenue. What I loved about the bakery is that it has been around since 1935 and it is nice to see these old time businesses still exist in the ever changing fabric of a neighborhood. They carry all sorts of pies, cakes, cookies and pastries.
La Delice Pastry Shop at 372 Third Avenue has been there since 1935
I just went in for a jelly doughnut ($1.50) and it was well worth it. The chewiness of the dough and the sweetness of the sugar outside along with the tanginess of the current jelly gave it that old fashioned feel of what a doughnut should be. Beats the hell out of Dunkin!
La Delice Pastry Shop has a selection of old-line baked goods
Third Avenue is a juxtapose of architecture as you walk up and down the Avenue. A couple of buildings do stand out amongst the tenement and apartment buildings starting to sprout up along the border of the neighborhood.
One building that had some beautiful features was 497 Third Avenue. This five story building was built in 1930 and offers some beautiful brownstone features around the roof and windows. The Flying Cock restaurant at its base gives it an interesting look from street level.
Another interesting building is 384 Third Avenue. This picturesque building was built around 1900 by architects Howells & Stokes by the neighboring Madison Square Presbyterian Church as the Madison Square Church House that was used by the church for nightly services. A cast iron base supported the red brick architecture and the ornamented cast iron window lintels. The cornice at the top is made of cast iron (Daytonian in Manhattan).
When heading back down to East 23rd Street, I admired the Gem Saloon building that was just opening for lunch at 375-377 Third Avenue. These buildings were built in 1910 and was once the old Rodeo Bar that had been a staple in the neighborhood for 27 years.
The Gem Saloon at 375-377 Third Avenue was built 1910
As I turned the corner back onto East 23rd Street, I passed the now very quiet Baruch College campus. Part of East 25th Street is now being converted into a college walkway for the students and the construction workers were swarming the place.
Second Avenue is going through the same transformation as Third Avenue with much of the Avenue being knocked down and replaced by new apartment complexes. Much of the west side of the street is still intact with the east side of Second Avenue being rebuilt as part of the hospital complex and now new developments.
The only interesting building I saw was at 453 Second Avenue which was built in 1910 and is now a single family home. The building is now going through another renovation. This small brick building looks like it was once a fire station or a stable.
Across the street is the large Kips Bay Court complex at 490 Second Avenue, that stretches from East 26th to East 29th Streets and when you walk through the complex you will find the oasis of Bellevue South Park. As Fall was progressing, the park was ablaze with what was left of the gold and reds of the leaves of the trees that surrounding the park.
Kips Bay Court Apartments stretch from East 26th to East 29th Streets on the east side of Second Avenue
Bellevue South Park is a nice break for all the people working in the area and for people living in the apartment complex. The park was created in 1966 when this whole part of the neighborhood went through urban renewal in the 1950’s that ran from East 23rd to East 30th between First and Second Avenue. The park is full of playground equipment and long paths and has some interesting artwork.
What really caught my eye when walking around the park was the sculpture “Scagerrak” by artist Antoni Milkowski. The three interlocking steel blocks was created by the artist for the park in 1970.
Mr. Milkowski is an American born artist from Illinois but moved to New York City as a child and is a graduate of Kenyon College and Hunter College in New York. He started to get involved with art in the early 1960’s and started to create contemporary pieces. The work was donated to the Parks system through the Association for a Better New York whose goal it was to enliven parts of the City. The work moved around until places in Bellevue South Park in the mid-1970’s (NYCParks.org).
All that walking was making me hungry again and I saw the sign for Joey Pepperoni Pizza at 493 Second Avenue for dollar slices that are now $1.25. Inflation the sign stated. The place was pretty busy for a mid-afternoon and the pizzas were coming out fresh. It was okay. The sauce was pretty good and the slice was pretty large for the price.
Across the street from the Kips Bay Court complex, I crossed the street to another small pocket park, the Vincent F. Albano Jr. Playground at 523 Second Avenue, that is tucked into a corner of Second Avenue and East 39th Street. This quaint little park is full a charm with a small playground and shade trees all around it. It was rather quiet the afternoon I was there as it looked like they were limiting the number of people coming here.
The park was designed by architect M. Paul Friedberg in the late 1960’s and has gone through several renovations since that time. The park was named after Vincent F. Albano, a Republican district leader who lived in the neighborhood until his passing in 1981. He helped preserve the park when the neighborhood was going through all the construction changes (NYCParks.org).
Dominating the neighborhood just to the north of the neighborhood is the Kips Bay Towers complex that stretches up Second Avenue from East 30th to East 33rd Streets. This along with the colleges and the hospital complexes replaced all the tenement housing and factories that were once located here. The complex is pretty much self-contained with a movie theater, supermarket and shops. The complex was designed by renowned architects I. M. Pei and S. J. Kessler in the ‘Brutalist style’ (Wiki).
As I walked back down Second Avenue towards East 23rd Street, I realized how much the urban renewal project of the 1950’s changed this part of the City similar to what the Lincoln Hill project did to the Upper West Side when Lincoln Center was built. It just changed the complexity of the neighborhood.
First Avenue is dominated mostly by NYU College campus and Bellevue Hospital and NY Langone Hospital. When I walked up First Avenue when walking the borders of the neighborhood I never noticed how new all the buildings seemed. Seeing the results of the Urban Renewal project, the area is similar to a big box complex.
Still there are little gems here and there that standout. On the corner of East 27th and First Avenue is the sculpture “Sentinel” by artist Theodore Roszak. It was designed and dedicated to all people involved in public health. The sculpture is somewhat hidden now under scaffolding during a current renovation of the building next to it.
“Sentinel” site at the corner of East 27th Street and First Avenue
Mr. Roszak was an Polish born American artist who grew up in the Polish section of Chicago. He was mostly self-taught. He studied both at the Chicago Art Institute and in Europe. He created this sculpture in 1968 and it studied the struggle between man and nature (Art@Site).
Another interesting piece of architecture is the original Bellevue Hospital Building that now has the new entrance of the hospital surrounding the original building. You can try to sneak in to the hospital but there are guards all over the entrance. I was able to walk in during one of their breaks and see the lobby. It once had a beautiful entrance but modern architecture has taken over. Take some time to see this interesting stonework and carvings.
The original Bellevue Hospital entrance by McKim, Mead &White
The original building which was designed by architects McKim, Mead & White in 1930 housed the oldest continuous public hospital in the United States founded in 1794. The hospital was built on the original Belle Vue farm (thus its name) and today is one of the most innovative hospitals in the world. It still have the stigma though of being a “nut house” when it is far more doing so much innovative work in medicine (Bellevue Hospital History).
The original Bellevue Hospital built by McKim, Mead & White in 1930
The new entrance to the Bellevue Hospital Center Ambulatory Center by architect firm Pei, Cobb, Freed & Partners designed between 2000-2005
I finally reached the corner of First Avenue and East 34th Street by the NY Langone Hospital and relaxed in the plaza across from the hospital and then walked to the East River Esplanade again to enjoy the sun and salt water air. it was fun to just relax for a bit before heading back around the neighborhood.
The East River Esplanade is a nice place to relax and watch the boats go by
I made my way back around the neighborhood walking to East 23rd Street to enjoy the sites and smells of Lexington Avenue and “Little India” again. It still amazes me all the sites and smells you can experience in a small neighborhood in Manhattan in one afternoon.
This is what I love about New York City!
Please enjoy my blog on ‘Walking the Borders of Kips Bay’ on MywalkinManhattan.com:
Every October my neighbors decorate their home to the hilt on Halloween and every year they drag out this strange scarecrow out among their other decorations. I tease my neighbor that it looks like it wants to “rape and pillage the neighborhood”. I just think the thing looks mischiefness. She just laughs at me.
So over the years I have named this decoration “Giggles the Scarecrow” and created a story line for him:
“The Legend of Giggles the Scarecrow”:
“When bad boys and girls come to our neighborhood on Halloween Night ready to perform more tricks then treats, Giggles will come to life and grab’em. He will then take’em away to his haunted home in the woods. Hee, Hee, Hee.”
Okay, I had a lot of time on my hands to think on Halloween Night. It is the era of COVID.
What do you think? Do you want to test the “Legend of Giggles the Scarecrow”?
“Giggles the Scarecrow” on Halloween day in Hasbrouck Heights, NJ.
Let’s keep the momentum going in 2020! Let’s not let COVID wreck our holiday season! We have 375 trees to sell!
The Hasbrouck Heights Men’s Association at the Christmas tree drop off November 24th, 2020.
On the corner of Franklin and Terrace Avenues in Hasbrouck Heights, NJ just over the George Washington Bridge.
I am very proud to say that we SOLD OUT on Friday, December 11th, 2020!
I am again proud to say that we SOLD OUT again on Monday, December 6th, 2021.
This was a new record of less than a week and a half.
Thank you again to the Hasbrouck Heights and surrounding communities for all your support again this year! It will make a big difference in a lot of students lives in college.
Merry Christmas and a Happy New Year!!
The Hasbrouck Heights Men’s Association 2021: 390 trees sold in 11 days!
I have put “MywalkinManhattan” project on hold to get ready for the holidays again! Here comes Christmas!
The holidays are always zipping by and Christmas is no different. We went right from Halloween night and the Halloween Parade to Christmas. The moment it was over, all the Christmas decorations went up. It seems that we no longer bother with worrying about Thanksgiving. I swear that Christmas starts with the July Christmas sale at all Hallmark stores and does not stop until Three Kings Day in January.
Myself and John at the old Christmas tree lot in 2002 when I returned home
The Saturday before Thanksgiving is when we set the lot up for business. We rake the entire property, put together our Christmas shed and then the stands to hold the trees. We have had a lot more help with new members over the past three years.
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