Every semester for my Business Marketing, Management and Communications classes, I create one big Team assignment for my students. In a Commuter College, it is a lot tougher for students to get to know one another between their studies and their jobs, so I create these projects to foster learning, creativity and especially Teamwork.
This semester I taught two sections of Business 101-Introduction to Business, which is the entry level course to the Business/Hotel Management School. This is a tough course to teach as you always have students of various age groups and various levels of industry experience. The Spring semester was no different. This makes the class more interesting yet more challenging to teach. I still challenge them and test them to see what type of future executives they will become.
In the past, I have created these projects under the Bergecco-Parc Consulting Inc. banner, the main consulting company, the Orion Malls banner, a Mall design company and the Buscomonzefi.com banner, my Tech Division. Each business does its best to be creative, forward thinking and have a thought producing presentations. I also challenge the students to top on another in their presentations and build on what they have seen others do in the past.
The Bergecco-Parc Consulting Inc. concept is an acronym for Bergen Community College Paramus Campus where I work. I came up with it one night at three in the morning when I needed an idea for a project for my students.
Professor Justin Watrel, CEO Bergecco-Parc Consulting Inc.
Our Corporate site (created my one of my former President’s:
In the Spring of 2026, I partnered with American Dining Creations, our on-campus leasee of our dining outlets with both the main cafeteria on the second floor and the coffee shop and pizzeria on the first floor.
We created a project three years ago in my Spring 2023 class entitled ‘Feasting at Bergen Community College-Breakfast , Lunch and Dinner’ when they were finding that the students did not know we had a cafeteria. The project was a huge success and gave the company insights to the identity problems the students had on on-campus dining.
The project ‘Feasting at Bergen Community College’ Spring 2023:
The Video Presentation:
This semester we tackled the issue of options for early morning quick dining. The coffee shop offered two options, egg bites and breakfast sandwiches plus pastries and bagels.
I thought it could offer more by opening the pizzeria three hours early and offering a selection of breakfast themed pizzas, calzones and desserts that could transition to lunch. So I partnered with Jack, the manager, again and had the students create a new menu, set up the Social Media, create a new logo for the breakfast menu and plan an Opening Party to promote the new menu. The results were very interesting.
The Project Presentation Proposal:
Next I had a mandatory field trip to the pizzeria where Jack described the current business and sales of Primo Pizza, our pizzeria on the Bergen Community College campus.
So in early March, we had an in class field trip to the pizzeria and arranged for Jack to tell us about the business. It was an eye opener on how the company’s contract works with the college and the perimeters you have to work with space and menu.
Jack, the manager of American Dining Creations, on the morning of our tour
My 8:00am class on their on-campus field trip
The field trip to Primo Pizzeria
The morning field trip to Primo Pizza
The Teams on our field trip
My 8:00am class Team Picture
My 8:00 am Team picture
I broke the class up into five teams and for the next six weeks we worked on the Team project, creating a new breakfast concept that would work for the college.
Being in Corporate does come with its difficulties. Teams disagreed, team members disappeared and balances were shifted throughout the six weeks. It is amazing how much of the true Corporate experience they really have on this project.
On April 29th, 2026, the students presented their ideas to Jack and myself. There were some very interesting ideas on how to grow the business at an earlier hour and how to transition breakfast items into the early lunch menu.
I really liked some of the creative ideas that the groups came up with pizzas topped with eggs and various meats and vegetable toppings, the variety of cheeses and sausages and their use of spices. Some came up with Korean, Spanish and Italian themed flavors both as toppings and fillings. The parties they planned for the Opening went from simple to a little to elaborate with budgets that went into the thousands (this would not work). I liked all of their logos and though their ideas for the menu were very clever.
Below is the PowerPoint and Presentation of the project ‘Breakfast at Primo Pizza‘:
The PowerPoint created by the Executive Team:
The Website created by the Executive Team:
https://lladerach.wixsite.com/bergecco-parc-cons-8
The YouTube Presentation of the Project:
https://drive.google.com/file/d/13RgKO_LhCpeqmJI_WF7GzBwaxRk5rEbM/view?ts=69f7cdeb
Each Executive Team has to find our Divisional Corporate Headquarters, and plan the Division’s Corporate party. One of the items of the party is the Corporate gift which is given to each Team Member at the party. This is the item the morning Team chose, a Beach combo with a beach towel, water bottle and sun glasses. I thought it was very clever.
The Corporate Present proposal
After the Presentation was over, we had a Q& A on the ideas the students had and Jack seemed very impressed with what the students had to say. This was a great way to get feedback from the audience the company was trying to reach.
The Presentation Reception
After every Presentation, I have a reception for my students with homemade cookies and brownies that I bake for the students, chips, waters and sodas. I do this after every presentation for a job well done.
Our Presentation Team Picture
We finish each Presentation with our Team Corporate picture. My well dressed and polished future executives ready to conquer the big city. Then the final exam and then they move on to the next class.
Another successful project and another semester complete.
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